AI systems now read every article you publish — before your human audience does. We write about what that means, what changes, and what stays the same.
Research and strategy guides for publishers navigating the AI era.
Insights on AI, publishing strategy, and what's actually changing.
AI & Publishing
May 2026 · Susanne Sperling
Publishers are making one of the most important decisions about their future — without realising they're making it. Data from 5,125 publisher domains across 99 countries shows what's actually happening. And why every option comes with a cost.
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Strategy
Coming soon · Susanne Sperling
Kodak had 1,000+ digital imaging patents and an internal study confirming digital would replace film. They chose to protect margins instead. The same denial pattern is visible in publishing today — and the disruption timeline is accelerating.
Coming soon
Monetization
Coming soon · Susanne Sperling
The first generation of AI monetization infrastructure is here. Tollbit, Cloudflare Pay Per Crawl, and Perplexity's publisher program are early signals of what comes after the ad model. What independent publishers need to know now.
Coming soon
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